It might be hard to imagine a conference where science and faith come together on purpose to find common ground, but it’s real and it happens every three years in Madison, Wisconsin. Creating a brand for this unusual gathering was a bit tricky, but it seemed that there is only one thing that can truly level the playing field: the universe. With an estimated 2 trillion galaxies each containing 100 billion stars, who can wrap their brain around it? It is an incomprehensible truth that can bring scientists, saints and sinners alike to their knees in awe and reverence.
